In episode 638 of the HRchat Podcast, I talk with Sam Beiler, CEO and Co-Founder at Boostpoint, a top Social Media and SMS marketing platform built for talent acquisition teams.
The Boost team is on a mission to empower users to create a workplace where everybody thrives. Combining technology, the power of social media, and innovative recruiting strategies Boostpoint, says Sam, helps folks attract more qualified employees, simplify hiring processes, and boost employer brand in new ways.
With a user base exceeding 300 million in the U.S., social media has expanded the horizons for Talent Acquisition teams. Boostpoint helps users move beyond conventional recruitment methods and significantly increase the number of top applicants by utilizing sponsored advertising on platforms like Facebook and Instagram.
Questions for Sam include:
- What are some of the challenges when launching a tech company?
- Work-Life Balance: Talk about the importance of unplugging and spending time with loved ones to recharge, even when you’re at the helm of a startup or working a very demanding job.
- Social media and SMS: What platforms work best to engage candidates? Does it depend on the audience demographics?
- Recruitment Marketing with Social Media: How is hyper-targeted advertising and fast follow-up automation changing the game in talent acquisition?
More About Boostpoint
The platform helps users focus on the ideal candidates by identifying the demographics of your desired hires and showcasing their job openings exclusively to individuals who meet specific criteria, regardless of their location.
Sam and his team say they simplify hiring campaigns and help folks save time by crafting compelling job advertisements that effectively engage both active and passive candidates, surpassing the efficiency of traditional career sites.
Recruit highly qualified employees more efficiently. Streamline the application process, enhance candidate experience, and minimize turnover rates. With their Quick Apply Experience, candidates can complete the application in just 3 minutes.