“While large companies may benefit from a big pool of available talent, small businesses don’t have those same advantages when trying to find new employees.”

By Chad Brooks

While large companies may benefit from a big pool of available talent, small businesses don’t have those same advantages when trying to find new employees.

A new study from staffing firm Robert Half revealed that that the biggest challenge facing 60 percent of small business owners when hiring or managing staff is finding skilled professionals for the job.

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Paul McDonald, senior executive director with Robert Half, said large corporations often have established brand recognition and larger human resources budgets, which can provide an advantage when attracting talent.

“But small businesses  may appeal to professionals who want to acquire a variety of experiences and move up quickly,” McDonald said. “These companies can level the playing field in their recruiting efforts by highlighting what makes their cultures unique and emphasizing opportunities for skills development.”

To help small business owners enhance their recruiting efforts and position themselves as employers of choice, Max Messmer, chairman and CEO of Robert Half, offers several tips from his book “Human Resources Kit For Dummies” (John Wiley & Sons, Inc. 2012):

 

  • Make the company stand out: Small businesses offer advantages that larger companies cannot match. Emphasize the potential for new hires to wear multiple hats and advance quickly. Also, highlight the benefits of working with a small, close-knit group, which may be less common at bigger corporations.
  • Have an accurate job description: The description of the open position should be specific and identify the must-haves for the job.

To read more of Chad’s article click BusinessNewsDaily

Photo credit Will Merydith

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